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Spagnoli Alessandra

Associate Professor

Spagnoli Alessandra

Associate Professor

PhD in Design and Technologies for the Enhancement of Cultural Heritage, Associate Professor at Politecnico di Milano, Design Department. She is member of the Fip – Fashion in Process Research Lab. She is Faculty Member of the School of Design, Politecnico di Milano, where she is Secretary of the Fashion Design Programs (BA and MSc) and teaches Visual Design Elements (BA) and Fashion Retail Experience (MSc). She is member of the PhD Faculty of the PhD Design School at Politecnico di Milano.


Her research interests concern managing design-driven processes for developing and enhancing Cultural Heritage and CCIs, exploring new paradigms and narrative structures in retail and exhibit design, studying technological impact on retail omnichannel customer experience, and developing servitisation processes in fashion retail.

Research groups

Research projects

  • ResHaping made in ITAly (RHITA) Circular models for Italian fashion heritage and manufactures through digital inclusivity and conscious innovation

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  • MUSA Spoke 5 - Sustainable Design-Driven Retail and Service Model

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  • MUSA Spoke 3 – Living Lab Textile “Too Good to Go Wasted”

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  • FoReSeE. Forecasting Retail Service Experience

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  • Design in gioco

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